OPTA fines SD&P Interactive €550.000 for sms spam

On 12 January 2011 OPTA published her decision of April 2010 to fine SD&P for €550.000. The company was given this penalty for several reasons.

1. Unsolicited sms spam messages without prior consent.
2. Repeated follow up messages.
3. A non-working service cancellation address.

Before fining the company OPTA had decided to give SD&P two periodic penalty payment decisions in order to force SD&P into stopping this breach of the Dutch Telecommunications act and to add a working cancellation address. SD&P has appealed OPTA’s decision at the administrative court in Rotterdam.

This fine is one in a long row which proves that OPTA is a world leading actor in the fight against spam. Fighting spam does make a difference. The more countries that follow this example, the more difficult it will become for spammers to apply their irritating but also often harmful trade.

P.S. The reason why there is ca. 9 months between this decision and the publication date is that OPTA was forbidden by court decision to publish a decision straight away.

Wout de Natris

Leiderdorp, 13 January 2011

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About Wout de Natris

As a consultant I specialise in establishing new and different relationships between industry, governments and law enforcement where internet safety and the fight against cyber crime are concerned. This makes me a bridge builder. Hence the blogs name. In this blog I intend to stress the need for interaction, cooperation and exchange of information in order to change the mentioned relationships. On offer: a comprehensive training on all non-technical aspects of spam enforcement and a cyber awareness presentation for companies and institutions
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